Princes Gate Spring Water and the iconic Celtic Manor Resort have announced a three-year partnership agreement, which includes exclusive product supply and event sponsorship.

The agreement is aptly timed in the wake of Princes Gate Spring Water's elevation to become the Welsh brand leader in bottled water.

Of the agreement, Princes Gate senior accounts manager Samantha Atkinson commented: "For us, this is the pinnacle of all of our hard work and determination to drive our brand in Wales and beyond.

"A true icon in Wales, The Celtic Manor Resort for us represents all that Wales stands for; a proud and beautiful architectural monument, welcoming people across the Severn Bridge, its cultural enormity matching its physical presence. We look forward to embracing the partnership and flying the flag for Wales together!"

The link is one which supports the sporting strategy of the Princes Gate brand, which has long since been the official water of the WRU, home to Wales' national sport, in addition to regional sides Ospreys and Scarlets.

Princes Gate is also the official water partner to the Football Association of Wales. Partnership to the host venue of the Ryder Cup further supports this marketing platform.

Celtic Manor Resort sponsorship and commercial manager Nigel Murphy added: "We are delighted to welcome Princes Gate as a key supplier to the resort and sponsor of events staged here. We are always proud to partner with Welsh businesses and Princes Gate has become a well-recognised name in bottled water and the supply of water coolers. I'm sure this is the beginning of a long and successful partnership."