Seren announces acquisition of Cornstore in Pembroke

By Paul Evans   |   Content editor   |
Wednesday 3rd August 2022 4:00 pm
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Cornstone Pembroke
(Pic supplied )

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Seren, a unique collection of quality hotels and restaurants by the sea in Wales, is delighted to announce that it has now taken ownership of the ‘Cornstore’ in Pembroke.

With an incredible location on the quayside overlooking the historic Pembroke Castle, the Cornstore will become the base for ‘Routescape’ - Seren’s tailor-made luxury travel agency. Seren will also be expanding its café business, opening its second café at the Cornstore.

Routescape was established in 2019 and the dedicated team of travel advisors create exceptional journeys across Great Britain, Ireland and France for guests from across the globe.

It provides an unmatched tailored service, delivering an authentic luxury travel experience with a true sense of place.

Moving to the Cornstore for the growing team is an important step in the development of this exciting young company, and gives it a location as inspirational as the tours it develops.

The Seren team has also been searching for its next café venture for some time and is thrilled that the search has led them to this location. The Routescape team will move into their new space in August, while the Cornstore Café will undergo a refurbishment in the winter.

Managing Director, Neil Kedward, said: “We have been looking for a second café location for some time and the Cornstore is in an outstanding location right on the quayside in the truly historic Welsh town of Pembroke, overlooking its iconic castle.

“We hope that adding a second venue will help enable improved quality levels we are achieving in our wider café business. 

“The early success of our Routescape Travel Agency and the expanding team will also be located at the Cornstore. 

“Our business is growing quickly, and this location could not be a better fit for our team of Wales specialists.” 

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