Tourism projects in Wales are set to receive a share of millions of pounds to invest in getting the basics right for visitors - with three of those set to benefit situated in Pembrokeshire.

The £5m Brilliant Basics fund supports schemes that deliver improvements to essential visitor infrastructure at tourism destinations across the length and breadth of the country.

Announcing the full list of projects set to benefit between 2025 and 2027 during Wales Tourism Week, the Cabinet Secretary with responsibility for tourism, Rebecca Evans, noted the vital role the fund plays in ensuring all visitors continue to receive a warm Welsh welcome

From new changing facilities on Barry Island to glamping pods in Carmarthenshire - the latest round of funding will mean the Welsh Government has provided over £15m towards Brilliant Basics since the fund was established in 2021.

In the Pembrokeshire Coast National Park, funding will see substantial improvements to the visitor experience at Carew Tidal Mill and Castell Henllys visitor attractions; as well as improvements to visitor parking facilities at Newport Sands.

The Cabinet Secretary said: "I am delighted to announce this significant investment in tourism infrastructure as Visit Wales’ latest campaign – ‘Year of Croeso’ – continues to share our warm ‘croeso’ and unique ‘hwyl’ with the world.

A drone image of Newport Sands car park. Picture: Pembrokeshire Coast National Park report.
In the Pembrokeshire Coast National Park, funding will see improvements to visitor parking facilities at Newport Sands. (PCNPA)

“Tourism is a vital part of the Welsh economy, but we recognise that increased visitor numbers can sometimes put pressure on local infrastructure, particularly in popular destinations. This funding will help address these challenges while supporting our commitment to sustainable, inclusive tourism.

“By investing in these basic but essential facilities, we are not only enhancing the visitor experience but also supporting local communities and protecting our natural environment for generations to come."

Priority areas for this funding round included alleviating pressures at tourism 'hot spots', promoting environmentally sustainable destinations, enhancing accessibility, and improving the overall visitor experience.