Golf fans have been teeing up to http://www.golfpembrokeshire.com">www.golfpembrokeshire.com following the launch of an initiative aimed at raising the profile of the sport in the county. The new website, which aims to put Pembrokeshire's scenic golf courses to the fore, has received almost 200,000 hits since its launch last November, with 4,000 different viewers visiting the site. Golf Pembrokeshire offers visitors breaks at all the county's golf courses, combined with a stay in a selection of the area's best accommodation. Visitors can select a bespoke holiday package or take a shot at creating their own personalised break from among the eight courses and 16 accommodation providers on offer. In addition to golf breaks, the site also promotes non-golfing activities and attractions for those who do not wish to play golf every day. Clr. Rob Lewis, cabinet member for leisure and tourism, who was on the green at the web site's recent launch, said the drive to promote golf aimed to capitalise on growing interest in the sport. "Golf tourism is already a multi-million pound global industry and is likely to become even more popular in the run up to 2010 when the Ryder Cup is staged at Celtic Manor," he said. "The Golf Pembrokeshire initiative has been devised to not only improve our competitiveness with other golfing destinations, but also get us prepared to reap the benefits from the massive opportunity that Ryder Cup 2010 presents." Malcolm Arlott, captain of Tenby Golf Club and chairman of the Golf Pembrokeshire group, said http://www.golfpembrokeshire.com">www.golfpembrokeshire.com had received 170,648 hits since it was set up last November, with 3,964 different people visiting the site. "This is an encouraging performance for a brand new site. We have also just started a search engine advertising campaign, which should further boost visitor numbers," he said. Golf Pembrokeshire is supported by Pembrokeshire County Council and Visit Wales, the Welsh Assembly Government's tourism team.