A new road safety sign has been put up in Pembroke in a bid to discourage drivers from speeding.

The speed activated sign has been installed at the bottom of Well Hill near Golden Grove Community School.

It was jointly funded by Pembrokeshire County Council and Chevron.

Local County Councillor Aden Brinn, who has been canvassing for a safety sign, said he was grateful to both organisations for their help and support in installing it.