Sir,
At a time when people are making - or already breaking - their New Year resolutions, we would like to ask your readers to consider joining our 'I Will for Wales' campaign and making a resolution that costs nothing and will make a real difference to their local communities.
At Keep Wales Tidy we work to change attitudes towards litter and waste, and to highlight the damage irresponsible behaviour causes at community and national level.
For instance, did you know that over £70 million a year is spent on cleaning Welsh streets? A typical local authority spends £93,000 a year on gum removal and gum litter education alone.
Imagine how that money could be better spent. And imagine a world where when you step outside your front door and find the streets free from graffiti, chewing gum, discarded plastic bags, dog mess and cigarette butts.
We all have a responsibility to look after our local environment and our New Year campaign aims to persuade people to sign up to a simple pledge online at http://www.keepwalestidy.org">www.keepwalestidy.org. You can pick from 10 simple pledges to suit your lifestyle, from taking a reusable bag shopping to picking up after your dog or joining a local Keep Wales Tidy group.
By signing up you are not only doing your bit for cleaning up the streets, but you are helping Tenby boost its litter hero league ranking against other areas in Wales. So why not log on today, and make a resolution that will make a visible and lasting difference to your local area today and in the future?
Lesley Jones,
Chief Executive,
Keep Wales Tidy.