Pembrokeshire road safety officers are urging drivers not to drink and drive because the consequent cost could be too much. They say drinking and driving could lead to a court conviction; a driving ban of at least 12 months; an endorsement on a driving licence for 11 years and even a criminal record. The Pembrokeshire Road Safety Partnership Forum has joined forces with Brains Brewery to distribute posters leaflets and beer mats spreading the anti drink/drive message. A total of 40,000 beer mats will be distributed to pubs and clubs across the county. The campaign is part of a national anti-drink drive campaign, which is launched this month by Dyfed Powys Police. Clr. Jamie Adams, cabinet member for highways and planning, said the consequences of being caught drink-driving would be steep. "You may be liable to a fine of up to £5,000 and up to six months in prison," he said. "But nothing reflects the everyday consequences of being caught drinking and driving - having to rely on friends and family to drive you around or having to sell your car to pay a hefty fine, or just watch it rust away for months. "And if you have to find a new job, without a licence you would be unable to drive to work or drive for work - that's if you can find an employer willing to hire you with a criminal record." Instead of drinking and driving, the Road Safety Partnership Forum urges people to consider alternatives. "Book a taxi or agree which of your party will not drink and drive at the start of a night out," said John Gobbi, Pembrokeshire road safety education officer. "Use public transport if possible to get home or stay overnight at a friend's house. Whatever you do never get into a car driven by someone else, who has been drinking," he said. For further information about the campaign, contact John Gobbi at County Hall, Haverfordwest, on 01437 775144