Good luck to former student at Tenby’s Greenhill School - Craig Maxwell, who is embarking on an epic fundraising challenge with a host of well know faces from this week, taking on the Wales Coast Path in a bid to raise £1 million for charity.

Craig, a dad of two, who was diagnosed with incurable and inoperable EGFR+ lung cancer in 2022 will be joined by a number of Welsh celebrities along the way including TV presenter - Gethin Jones, Love Island star Liam Reardon, singer Wynne Evans, weather presenter Derek Brockway and a host of rugby players.

The WRU’s former head of marketing, is hoping to raise a monumental £1m for the Maxwell Family Genomics Fund, a fund as part of Velindre Cancer Centre, to enhance, improve and develop the cancer pathway in Wales.

Starting on February 14 in North Wales, Craig is being joined by over 500 walkers over the course of the 26-day challenge.

The challenge will see walkers cover 780 miles of the coast path to represent the 78 days it took Craig to receive his diagnosis from the point of finding his tumour.

The rest of the 870-mile coast path will be cycled. It is being done in 26 days to mirror the QuicDNA project, a genomics research project to reduce diagnosis time for lung cancer patients to a maximum of 26 days.

Acknowledging the unpredictable nature of his ongoing treatments, Craig, who is originally from Pembrokeshire but now lives in Penarth, will be joined by a different Welsh celebrity every day of the walk, so that regardless of his ability to walk, he will have a representative to take on the challenge.

A rugby match ball will be relayed the entire distance of the challenge, symbolising Wales’ collective fight against cancer and it will culminate at the national stadium of Wales, the Principality Stadium, on March 10 for the Wales vs. France Guinness Six Nations match, where Craig accompanied by his children, Isla and Zach, will carry the match ball onto the pitch.

The full route and list of celebrities is as follows:

Day 1 – Weds 14th Feb - cycling – Chester to Menai Bridge

Day 2 – Thurs 15th Feb - Menai Bridge to Moelfre – Shane Williams

Day 3 – Fri 16th Feb - Moelfre to Cemaes Bay – Shane Williams

Day 4 – Sat 17th Feb - Cemaes Bay to Holyhead – Rhys Williams

Day 5 – Sun 18th Feb - Holyhead to Aberffraw – Rhys Williams

Day 6 – Mon 19th Feb – Aberffraw to Treborth – Shane Williams and Rhys Williams

Day 7 – Tues 20th Feb – Treborth to Trefor – Gethin Jones

Day 8 – Weds 21st Feb – Trefor to Porthor

Day 9 – Thurs 22nd Feb – Porthor to Machroes

Day 10 – Fri 23rd Feb – Machroes to Borh-y-Gest

Day 11 – Sat 24th Feb – cycling – Borh-y-Gest to Aberystwyth

Day 12 – Sun 25th Feb – Aberystwyth to Llandysul – Ryan Jones

Day 13 – Mon 26th Feb – Llandysul to Cardigan – Josh Navidi

Day 14 – Tues 27th Feb – Cardigan to Goodwick – Shane Williams & Liam Reardon

Day 15 – Weds 28th Feb – Goodwick to St Davids – Sam Warburton

Day 16 – Thurs 29th Feb – St Davids to Nolton Corner – Ian Gough

Day 17 – Fri 1st Mar – Nolton Haven to Dale – Jamie Roberts

Day 18 – Sat 2nd Mar – Dale to Pwllcrochan – Ieuan Evans

Day 19 – Sun 3rd Mar – Pwllcrochan to Stackpole – Wynne Evans & Rupert Moon

Day 20 – Mon 4th Mar – Stackpole to Pendine – Jamie Robinson & Tom Shanklin

Day 21 – Tues 5th Mar – Pendine to Carmarthen – Lauren Jenkins

Day 22 – Weds 6th Mar – Cycling – Carmarthen to Rhossilli - Jonathan Jiffy Davies

Day 23 – Thurs 7th Mar – Rhossilli to Swansea – Martyn Williams, Huw Bennett & Nicky Robinson

Day 24 – Fri 8th Mar – Swansea to Porthcawl – Derek Brockaway & Jamie Baulch

Day 25 – Sat 9th Mar – Porthcawl to Barry - Gethin Jones

Day 26 – Sun 10th Mar – Barry to Cardiff – Friends and family