A Pembroke Dock-based firm are celebrating winning a ‘customer commitment award’ at the Wales Business Awards 2023 this month.

With the winners announced on May 18 at a ceremony hosted by Chambers Wales South East, South West and Mid at the ICC Wales, Newport, Pembroke Dock-based Genpower Ltd took home the B2C Customer Commitment Award - recognising the machinery and tool distributor’s commitment to investing in technology to create a better customer experience and drive efficiency.

Businesses from across Wales came together to celebrate their achievements and successes as 10 winners were crowned across 10 categories.

The Wales Business of the Year award, sponsored by Atradius, was also awarded during the ceremony.

Roland Llewellin, managing director of Genpower Ltd, said: “We had a difficult few years during the pandemic but throughout, our customers remained our focus.

“We have made tremendous progress and to receive an award like this makes you realise how far we have come. Thank you to our team for their hard work.”

Paul Butterworth, interim CEO of Chambers Wales South East, South West and Mid, said: “It was incredible to see so many amazing, hardworking businesses celebrating their success and gaining the recognition they deserve.

“This year’s awards really did showcase the best that Wales has to offer and we thank everyone for joining us for this special year in Wales Business Awards’ history, including our sponsors whose support we are extremely grateful for.”

Celebrating its 20th year, the Wales Business Awards provide SMEs across the country with the opportunity to compete for Wales’ most prestigious accolades.

Award category sponsors included Atradius, Browne Jacobson, CBRE, Genero, NPTC Group of Colleges, UWTSD and the Welsh Government.